From making high-budget blockbusters to genre-defining films, from working with the biggest actors of the industry to launching young talent in films, from being the distribution house with the strongest global foothold to pioneering new formats of distribution and exploring newer territories, from launching compelling story-telling forms to the numerous digitally led innovations, maintained its flagship position across all verticals since its genesis. The production house and a vertically integrated studio in every sense, controlling almost every part of the value chain from production to post-production, domestic & international distribution, music & home entertainment, marketing, design, digital, licensing, merchandising, talent management, brand partnerships, music studios, and film studios – all in-house facilities, which make it one of the most coveted entertainment conglomerates in the country.
Infinite Frames has its own state-of-the-art fully integrated studio that houses shooting stages, sound studios and is headquartered at one of Mumbai’s prime properties where the heart of the entertainment business beats.
Over the last decade, Infinite Frames’s catalogue of films could be easily India’s most enviable film catalogue in the entertainment business. 24 Craft’s top grossers have already placed the company in the big league of producers worldwide, making it one of the largest film-making entities in the nation.